Tuesday, February 27, 2007

Suntory



Suntory is targeting female shoppers with its POS adverts for Gomamugi-cha, a tea drink that lowers blood pressure. The signs on the shelves read "Take care of your husbands blood pressure!".

Monday, February 26, 2007

Colorful advert



Huge poster advert in Shibuya station for Softbank's new handset Pantone.

Friday, February 23, 2007

Colorful handsets





Softbank and NTT DoCoMo seem have launched a color war with their most recent handsets.

Friday, February 16, 2007

New Coca Cola campaign



After introducing its redesigned cans, Coca Cola Japan has launched a massive new advertising campaign.

Saturday, February 10, 2007

Morinaga gets personal



Morinaga Milk has released two puddings developed by foreigners - Mr. Bergeroni from Canada was in charge of the maple sirup flavor, while Mr. Geraerts from Belgium came up with the chocolate one.

Tuesday, February 06, 2007

Freedom Project



Ad for Freedom Project, an anime series by Katsuhiro Otomo (of Akira fame) commissioned by Nissin Cup Noodles for their 35th anniversary in 2006.

Friday, February 02, 2007

Spring already?



In January, Kitkat has launched its yearly campaign aimed at students taking the univerity entrance exams. Why KitKat? Because the pronounciation sounds almost the same as Japanese “kitto katsu”, which means “will surely win”.

Thursday, February 01, 2007

Nissin



Nissin Food Products will begin selling refillable instant ramen cups and refill packages from March this year.