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48 DVD offers a new solution to the question whether to buy, rent or download a movie with DVDs which auto-destroy after 48 hours. Sold for 600 Yen on the Internet or in convenience stores, they are priced clearly above DVD rentals (about 450 Yen for new releases). On the plus side, consumers do not have to wait until a copy is available for rent and can pick up the DVD while doing other shopping at the convenience store.