Wednesday, September 20, 2006


Suntory has released an addition to its Boss brand of canned coffee drinks with Boss Begin. As the name suggests, this drink is to be consumed in the morning. Not a revolutionary concept maybe, but as Suntory has been trying for some time now to brand its coffee drinks not by flavor, but other criteria such as the time when the drink is consumed, this seems to be a logical addition.


Post a Comment

<< Home